Explorer of realities and multimedia alchemist. It intrigues me how we experience and perceive the universes we inhabit and how our senses and spirits react and adapt to the technological augmentation.
Multi-media, cross-media, trans-media, mixed media, hybrid, campechano; all different media is just different ingredients for baking enticing storytelling that transcends categories and labels. All is connected, culture is a rhizome that should not be fractioned. It’s all about what serves the purpose. I carry this idea with me in everything I create.
My journey has led me to work on a wide variety of projects, each with its own unique flavor. I’ve been hands-on through every stage—pitching, execution, deployment, and documentation. Even though I work with technology, my roots are in visual arts. That’s why I believe technology should serve art, not the other way around.
Alberto Afk 